Mastering the Art of Requirements: How to Uncover Your Customers (and Learners) Emotional Expectations
By Jorge Alejandro Vela • Discuss this article on our Community The key to unlocking your customer’s desires lies not in what they say, but in how they want to feel. As author and motivational speaker Simon Sinek once said, “Customers don’t buy products, they buy experiences. It’s our job as project managers to understand […]
Business Intelligence: The Key to Understanding the Virtual Participant and Improving the Learning Experience
A new era is dawning: one in which Business Intelligence (BI) is of paramount importance to eLearning. BI and a BI mindset can empower organizations with invaluable operational insights while granting the foresight to shape the future direction of the business. This relationship between BI and eLearning, specifically the utilization of data and analytics to enhance and improve the learning experience, will be essential for any organization.